YTONG
YAPI FUARI
YTONG
STAND
It is the job of designing the built environment of a 20-hour temporary village for the users who come together for the purpose of having fun. The transience of structures and the persistence of the abstract traces of the created "moments" are the basis of our design criteria. The causality of the created memories is undoubtedly more critical for the designer in short-term use; the use is kind of instant and the work must leave permanent marks on the user. In temporary fiction, a product should be created in a short time, show its effect and should disappear again in a short time without leaving a physical trace.
CLIENT
YTONG
LOCATION
TÜYAP, İSTANBUL, TURKİYE
YEAR
MAY 2017

YTONG
STAND
Without exception, structures are erected with scaffolding, and the surfaces that fall between these systems are customized according to their structural characteristics. Welcoming its visitors with an enchanting appeal, the stand has a striking entrance decorated with enchanting lightboxes. The stand beyond the entrance evokes the feeling of a visual display of illuminated graphics.

In each scene, wood or solid/transparent materials are used according to environmental parameters, and in social areas these surfaces.

